First family office connects to CrowdX platform

The Gütermann Family Office prides itself on investing in the world of tomorrow. Seeking out investment opportunities in unlisted companies which have so far included the successful backing both Facebook and Twitter at a pre-IPO level, Gütermann has now established its own direct access fund with more than CHF250 million under management. However, as Patrick Pinnock, Managing Director of Gütermann Family Office in the UK explained, their strategies for portfolio selection are now having to evolve, given the increasingly competitive landscape when it comes to investing in privately held businesses.

We have already seen how the combination of ultra-lax monetary policies and quantitative easing have combined to inflate listed company valuations, something which has started to drive more astute investors towards unlisted opportunities. However, as demand here grows, attempting to deliver the desired level of outperformance has forced companies like Gütermann to innovate as they search for the next round of investment opportunities.

With this in mind, Gütermann has made the decision to connect with CrowdX, the UK’s new liquidity platform for privately held businesses. As Patrick Pinnock explained, this creates a number of opportunities, both in terms of investing in a new generation of companies, whilst also providing access to a venue to facilitate asset disposals.

Mike McCudden, CEO of CrowdX, commented “We’re delighted that the team at Gütermann have recognised the innovation that exists on our platform, where we’re bringing together multiple product providers which in turn offers investors unparalleled visibility of those companies who are seeking funding. As we build out the number of issuers on the platform, we know that the number of buy-side distribution providers will continue to grow, too.

“Our focus on sustainability and impact investing also sits well with Gütermann’s objectives. As investors, they are always looking at how portfolio companies are helping deliver against the UN’s Sustainable Development Goals. We already require issuers to detail their key sustainability metrics and keep these updated on a regular basis, and have recent joined forces with sustainability and transparency consultants One Stone Advisors to provide the necessary support here.”

Gütermann also noted that the prospect of a fully commercialised partnership with CrowdX would help them add value to other family offices, facilitating co-investment opportunities and in turn making it easier for companies to access the funding they need to find success.

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